Marking its fifth original production this year, leading pay-TV network, OSN, today unveiled the first Gulf health reality show, Saudi Doctors (Atibaa w Akhtar), which premieres on 1st May, 2014 exclusively on OSN Ya Hala!HD, OSN’s flagship premium Arabic entertainment channel.
A novel concept, Saudi Doctors will shed light on everyday health and lifestyle issues while demystifying common misconceptions and myths in an informative and entertaining reality-themed format.
Reinforcing OSN’s commitment to promoting health and wellbeing across the region as part of its CSR initiative ‘Live More,’ Saudi Doctors first episode puts the spotlight on the coronavirus – an issue of huge concern today not only in the Kingdom but across the region. Other episode subjects range from depression and glaucoma to child abuse, white poisons and the importance of orthopedic and mental wellbeing plus, maintaining one’s health during the holy month of Ramadan.
The brand new show was unveiled earlier today at a special media event attended by Khulud Abu Homos, Executive Vice President of Programming & Creative Services at OSN and the hosts of the show – renowned Saudi doctors, Dr. Abdullah Al kchel (Cardiac Surgeon), Dr. Wael Daghistani (Plastic Surgeon), Dr. Tariq Al Asbali (Ophthalmologist), Dr. Ahmed Bin Nasser (Orthopaedic Surgeon); and Samira Al Ghamdy (psychologist).
Khulud Abu Homos said: “Saudi Doctors is a novel concept and OSN is proud to launch the first health reality show that will not only educate viewers on health and wellbeing but will also encourage positive lifestyle changes in an entertaining format.”
“OSN is committed to developing premium Gulf and Saudi content with a focus on topical lifestyle issues. We offer the best in Arabic entertainment, first and exclusively on our channels and will continue to invest in premium programming and new concepts for the region. In addition to Saudi Doctors, viewers can also look forward to over 15 brand new shows this Ramadan and an unmatched On Demand service that will house over 30 Arabic drama shows.”
Saudi Doctors presents one health topic per episode, analysing different symptoms, its causes, the diagnosis, and recommendations including simple cures and preventive measures in an entertaining format.
In addition to Saudi Doctors, other health related programmes on OSN Ya Hala!HD include Aishha Bi Shakl Tani and Love Clinic all centered around promoting healthy living and making smart lifestyle choices.
The doctors also support OSN’s Live More CSR initiative through on-air messages providing simple tips on how to stay healthy and fit. The network has launched a number of initiatives to support its ‘Live More’ campaign, including an extensive on-air campaign that illustrates how simple lifestyle changes can make a big difference.