Category Archives: Sport

PR From German Embassy about Eichbaum Incident

The German Embassy in Riyadh regrets the unfortunate incident in which the German company Eichbaum used the Saudi flag in a PR campaign linked to the FIFA World Championship 2018 in Russia and welcomes the swift and unequivocal action taken … Continue reading

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DHL Express Announces Egyptian Football Superstar Mohamed Salah as Brand Ambassador for the MENA Region The partnership is a testament to the synergy of core values DHL Express and Mohamed Salah share; leadership, commitment, teamwork, precision, agility, determination and service

DHL Express, the world’s leading express logistics provider, has signed a strategic partnership for the Egyptian football superstar Mohamed Salah to become its  brand ambassador for Middle East and North Africa (MENA) region for the next two years. The new … Continue reading

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CROWDS ENJOY SPECTACULAR BAHRAIN GP AT BIC

Sebastian Vettel wins one of the closest fought races in living memory Record Paddock Club and Corporate Lounge sales. Paddock Club sales up 15% compared to last year 33,000 Race Day attendance, same as 2017. Total attendance of 95,000 over … Continue reading

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BIC offers tempting deals on tickets to F1 Bahrain Grand Prix

khir – Bahrain International Circuit (BIC), “The Home of Motorsport in the Middle East”, is calling on all motorsport fans to take advantage of the fantastic deals currently being offered for tickets to the 2018 Formula 1 Gulf Air Bahrain Grand … Continue reading

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From sand dunes to ski slopes – young Saudi to compete in US Snowboarding Nationals

Bander Saleh was exposed to snow when he travelled to America to complete his studies under the government education programme. Today, he’s taking on America’s best and becoming a force to be reckoned with in this dynamic sport. Bander is now ranked in … Continue reading

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Arena Opens its Second and Most Advanced Facility in Riyadh!

Arena celebrated the opening of their new branch in Riyadh city, which counts as their second facility in the capital. The new state of the art facility combines functional training and martial arts, offering its members an elite experience with … Continue reading

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DADABHAI LAUNCHES 2018 FIFA WORLD CUP RUSSIA™ HOSPITALITY PROGRAMME IN SAUDI ARABIA

Leading regional travel company, Dadabhai Travel, launched the 2018 FIFA World Cup Russia™ Official Hospitality Programme in Saudi Arabia last night with a high profile press conference followed by dinner at Riyadh’s Hyatt Regency Hotel. Dadabhai Travel was appointed in … Continue reading

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LIGHTWEIGHT RUNNING SHOES FROM ASICS PUT EVERY RUNNER ON THE FRONT FOOT

Three new models from ASICS’ FlyteFoam Fast Series of performance running shoes are set to give an injection of speed and comfort for runners across various levels and needs from park runners and city cruisers to time trialists and marathon … Continue reading

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ASICS MIX SPEED & STYLE WITH NEW RANGE ASICS RoadHawk FF™ everyday trainers let runners satisfy their sportand lifestyle needs

Most people wouldn’t expect to wear their favorite shirt or best pair of jeans when they’re out for a jog. Just as they probably wouldn’t turn up for an evening out with friends in their running kit. But when it … Continue reading

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NIKE AND AL-HILAL FC UNVEIL HOME KIT FOR 2017-18 SEASON NEW KIT INSPIRED BY THE HERITAGE OF AL-HILAL FC

Today, Nike and Al-Hilal FC revealed the 2017-18 home kit for the first time. The new kit that is specially designed for Al-Hilal FC, unites the club’s unique and dominant character incorporated with Nike Dri-Fit, technology. HRH Prince Nawaf Bin … Continue reading

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