ASICS MIX SPEED & STYLE WITH NEW RANGE ASICS RoadHawk FF™ everyday trainers let runners satisfy their sportand lifestyle needs

Most people wouldn’t expect to wear their favorite shirt or best pair of jeans when they’re out for a jog. Just as they probably wouldn’t turn up for an evening out with friends in their running kit. But when it comes to footwear, combining sports life and everyday life just became easier, and more
affordable th an ever. New ASICS RoadHawk FF are the brand’s latest addition to its performance running line ecause they combine top technical running benefits with a fresh, youthful design, they are equally at home on a jog in the park as they are strolling the s treets. And all at a very competitive price point.
On the technical side, a half Mono Sock with seamless engineered mesh wraps around the foot for a snug, supportive fit while the Ortholite sockliner provides superior cushioning and is quick drying. That keeps the wearer feeling supported, dry, and comfortable throughout their run. The trainers
also feature ASICS’ full length FlyteFoam™ midsole, which is about 55% lighter than industry standard midsoles. This offers runners superior cushioning, high shape retention and an exhilarating sense of speed. Cengiz Kiray, General Manager of ASICS Middle East says: “Hear the word ASICS and most people probably think of high quality running shoes. But we also understand that not every person chooses a trainer just for sport. That’s why ASICS RoadHawk FF are designed to feel fast, responsive and comfortable on a run AND be stylish enough to wear during everyday life. We’re excited to introduce a shoe that proves that speed and style do mix.”
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