THE AMERICAN EXPRESS WORLD LUXURY EXPO TO BE HOSTED AT THE SPECTACULAR RITZ-CARLTON, RIYADH

RIYADH, KINGDOM OF SAUDI ARABIA – The American Express World Luxury Expo will take place at the palatial Ritz-Carlton, Riyadh, in the Kingdom of Saudi Arabia between 10 and 12 February 2013. The Expo is the result of a new joint venture between World Luxury Group and Nayyara Exhibitions, with American Express exclusively selected as the title sponsor.

HH Princess Nouf Bint Faisal Bin Turki Al Saud, as Chairperson of Nayyara Exhibitions, will host The American Express World Luxury Expo. The highly anticipated three day exhibition will showcase many of the world’s leading luxury brands and services, from a broad selection of luxury categories, to a highly discerning and select group of VIP guests from across the Kingdom.

Mr Sami El Natour, Chief Marketing Officer, American Express Saudi Arabia Limited, said “We are proud to be the title sponsor of The American Express World Luxury Expo, Riyadh. Our sponsorship of this prestigious event will enhance the exclusive benefits we can offer our Cardmembers and invited guests who attend the event. The American Express World Luxury Expo, Riyadh compliments American Express’ commitment to service excellence and personalised services for high net worth individuals.”

Mr Ahmed Al Oraij, Executive Consultant at Nayyara Exhibitions comments, “Nayyara is proud to partner with World Luxury Group to bring The American Express World Luxury Expo to Riyadh. This is an event of true international calibre, one which will continue to grow every year for many years to come, with plans for Riyadh to become one of the world’s most important luxury exhibition centres.”

Mr Graham Cooke, President of World Luxury Group, says “The Ritz-Carlton, Riyadh positions itself amongst the grandest palace hotels in the world, and our partners Nayyara Exhibitions boast a first-class management team with whom we are proud to work. The American Express World Luxury Expo, Riyadh is the only event of its kind in the Kingdom, showcasing an array of luxury brands available in one select venue – The Ritz-Carlton, Riyadh – which provides center stage for this event of over 5,800 square meters.”

The American Express World Luxury Expo, Riyadh will feature carefully selected exhibitors from luxury categories including fine art, high-end jewellery, fashion, hand-crafted time pieces, designer furniture and exquisite table settings, fine dining, luxury executive cars and sports cars, private aviation and luxury travel. All participating exhibitors are leaders in their respective fields, showcasing superior quality and perfection.

Celebrated royal wedding planner, Mr Raymond Chouity of Desert Rose Classic, comments “Planning a royal wedding requires a vision and inspired creativity to craft an occasion of beauty and sophistication. An event of this calibre at such an extraordinary venue brings together the multi-faceted world of luxury in an equally harmonious manner.”

Mr Jean-Francois Laurent, General Manager of The Ritz-Carlton, Riyadh, says “We look forward to hosting The American Express World Luxury Expo, Riyadh, which we believe will become an important annual event for the Kingdom of Saudi Arabia. The Ritz-Carlton, Riyadh enjoys a pre-eminent address in the capital and was originally envisioned as a royal guest palace for visiting dignitaries and heads of state. The hotels’ stately architecture mirrors the extraordinary lifestyle that The American Express World Luxury Expo, Riyadh represents.”

The world’s most luxurious atlas, Earth Platinum, measuring 6×9 ft wide, is a collector’s piece that will be featured at The American Express World Luxury Expo. The maps consist of images that are stitched together using as many as 1,000 individual photos and the largest consists of 12,000 photos. Earth Platinum is also the largest-ever atlas and only 31 copies will ever be published.

Mr Toni E. Yazbeck, Head of Marketing at Mohamed Yousuf Naghi Motors, the exclusive and official importer of Rolls-Royce Motor Cars in Saudi Arabia comments “The American Express World Luxury Expo has brought together the most prestigious names in luxury goods to a palatial and iconic venue in Saudi Arabia, so it is befitting that Rolls-Royce which represents the pinnacle of automotive luxury, is taking part in this event.”

Mr Abdul Aziz Al-Juwaie, Executive Director of Golden Caviar, comments, “Golden Caviar is a boutique producer of premium caviar. Our exquisite sturgeon’s eggs are created by highest principles creating a delicacy that was known to the Russian tsars as the ‘food of the gods’. We look forward to share our gourmet experience with private clients at The American Express World Luxury Expo, Riyadh.”

Vincent Corver, Manager of Steinway Piano Gallery, CDC – Qatar, comments “A Steinway is an instrument of the finest quality and through our association with the CrystalRocked, we are delighted to offer the opportunity to own an extraordinarily distinctive, bespoke Steinway grand piano that is the perfect blend of sophistication and glamour. At The American Express World Luxury Expo, Riyadh, we will be displaying a crystalized 1/6 scale model grand piano that will be revealed for the first time ever in the Kingdom. The full scale version is valued at SAR 12 million.”

During The American Express World Luxury Expo, Riyadh Exhibitors also have the additional opportunity to showcase their craftsmanship in the refined atmosphere of a hotel suite for personal and private viewings.

T Emirates (the soon-to-be launched UAE version of The New York Times Style Magazine), Saudi Gazette and anaZahra.com are all media partners of The American Express World Luxury Expo, Riyadh.

The American Express World Luxury Expo, Riyadh follows the Dubai event held in January at the Burj Al Arab and continues to Doha and Abu Dhabi, creating an annual signature series of events in all four cities.

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