“Dhilal” is the latest Al-Jazeera Paints exterior decorative innovation for 2013

Al-Jazeera Paints, the high quality paints industry giant in the Middle East and surrounding regions unveiled its latest innovation yet adding to its lineup of more than 20 decorative paints. These very well renowned products for their high quality and vital effect on the looks of contemporary houses, palaces, offices, hotels, restaurants and cafeterias enjoy also a wide variety of attractive colors that meet the desires of those with elegant and glamorous tastes.

Mr. Abdullah Bin Saud Al Rumaih, Al-Jazeera Paints General Manager announced the launching of the new product during a celebration held in Niarah Hall in Al Riyadh city. He said that: “we announce to you our clients our new innovation, the exterior decorative paint; “Al-Jazeera Dhilal” to be the 2013 product. He went on saying that this product will join our many outstanding products which were revered and appreciated by so many of our clients who look for beauty and grandeur during the past ten years. He added that this was manifested through our ever growing sales numbers in 499 showrooms throughout the Kingdom of Saudi Arabia and abroad.

”The launching of “Al-Jazeera Dhilal” in its contemporary glamorous assortment is yet another step forward to be added to Al-Jazeera Paints lineup of achievements. The company is keen to be a pioneer in all its business details especially when it comes to serving its clients and being a leader among its peers”, stressed Al-Rumaih. He further stressed on company keenness to exerting all efforts and performing all kind of experiments to manufacture this high quality and unique decorative paint which have many features that guarantees its ability to withstand harshest exterior weather conditions in addition to having many other fine qualities and features.

He explained that this product is the first of its kind in regard to the place of application as studies showed that there is a lack of decorative paints that can be applied on the exterior walls which led the company since 2009 to exert all efforts and perform all kind of experiments in order to come up such a product.

Al Rumaih showcased some of Al-Jazeera Dhilal sublime and contemporary characteristics noting that it is a water-base paint equipped with a cutting edge technology that gives it a robust performance which prolongs its life cycle in addition to its beautiful and magnificent properties.

The product is manufactured in 18 daring and bright colors with a unique and distinct attributes such as its resistance to harsh weather conditions and its high endurance to dust and drift. It also features a strong color stability that empowers it to withstand against UV radiation. Furthermore, it is easy to apply and environmentally responsible for technicians who apply it as it includes low volatile organic compounds and free of Ammonia.

Al Rumaih stressed on company keenness to solidify mutual trust with Saudi and foreign clients and meet all their demands and answer all their expectations. He further added that this requires to keep up with the latest scientific developments which calls for cooperation with scientific entities all over the world.

He emphasized on the importance of manufacturing high quality products which requires building strong relations with international labs in addition to performing our own experiments and tests in company R & D center which may prolong over many years.

Al Rumaih valued the indispensable role and efforts of all company teams which resulted in serving customers and society. He praised the research and development team for their development of this product along with many others.

It is worthy of note that Al-Jazeera Paints produces an elegant lineup of decorative paints along with an assortment of harmonious and concordance colors like: Al-Jazeera Worood, Al-Jazeera Rawa, Al-Jazeera Ebdaa, Al-Jazeera Khayal, Al-Jazeera Chamois, Al-Jazeera Marmo, Al-Jazeera Velvet, Al-Jazeera Kid paint and others. Additionally, the company produces an assortment of decorative paints, industrial paints, architectural paints and marine paints which are environmentally responsible, fire resistant and have an anti-microbes qualities as well as wood paints and floor paints.

Al-Jazeera Paints provides free and continuous training courses to its paints technicians in its paints academy and other training centers scattered in its branches all over the Kingdom. It aims at assisting them in applying its products and reaches the favorable outcome to its clients. The company enjoys a good reputation among all different segments of the society as a result of its steadfast business model that prolongs over 33 years under its famous slogan: “quality and beauty”.

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