The 11th German breakfast and Catalogue Show 2015 in Riyadh, organized by the German Saudi Arabian Liaison Office for Economic Affairs (GESALO), was a huge success. During the show more than 20 German exhibiting companies representing construction, engineering, fashion & lifestyle, communication, environment, chemical, infrastructure, industries, medical, petrochemical, recycling, security technology, water, waste water, consulting and food presented their products. Hundreds of businessmen attended this event. It was a well-established opportunity to get together to share experiences and to deepen existing relations.
The opening ceremony was held by the Delegate of German Industry and Commerce for Saudi-Arabia, Bahrain and Yemen, Mr. Andreas Hergenroether and Assist. S. General for Economic Affairs of Saudi Chambers, H.E. Mr. Ahmed Al-Sowailem. “Today’s catalogue show is not just a presentation of German products and service but also a proof of the long lasting and sustainable business relations of our two countries,” Mr. Hergenroether said. “The German economy is not only an important trade partner for Saudi Arabia, but equally an important technology and Know How supplier for the Saudi businesses,” he added.
The German Breakfast and Catalogue Show, organized by the German Saudi-Arabian Liaison Office for Economic Affairs has been a huge success for the last 10 years. Since 2004 GESALO is successfully hosting this exclusive event for business guests covering various industries and also the public sector. The show is a major platform for German as well as Saudi business people, CEOs and VIPs to get together to share ideas and visions for the future. It offers an outstanding opportunity for German companies to get in touch with the Saudi market. The Catalogue Show creates and deepens relations between German companies seeking to enter the Saudi market, and Saudi companies looking for new and innovative products and partners. It was the 4th event this month after the catalogue show took place in Manama, Jubail and Dammam. The event is supported by the Platinum Sponsors Henkel, Lufthansa, MAN and Automotive Sponsor Volkswagen.