Taiwan is a delightful holiday destination and a green island country that offers vast and diversified natural landscape and cultures for a great travel experience. Apart from having a well-earned reputation of being a world leader in producing precision high tech commodities, Taiwan was also the first to have the world’s tallest building.
Taipei 101, is currently the third tallest building in the world and is situated in business district of Taipei which is a great world metropolis, apart from being a superb shopping destination and Asia’s best foodies paradise.
In the sixteenth century, when Portuguese sailors landed on the island, they were clearly impressed by its natural beauty and named it Ilha Formosa – or Island Beautiful. Taiwan is also one of world’s most mountainous country as it possess natural beauty of 250 or more 3000 meters above sea level jade green mountains together with stunning coastal scenery. Taiwan is a beautiful island that is blessed with an abundance of native flora and fauna including some rare Taiwan orchids. Taiwan provides modern infrastructure that allows you to travel up high above 3000 meters to the mountain, and travel low down to the tropical beach within three hours. Along with the beautiful landscape, Taiwan is also blessed with rich cultural heritage that making it a perfect family holiday destination.
Taiwan people are very hospitable and friendly; and it is a country where all ethical religions are practised and respected, by its multi-racial background people who have lived in harmony in Taiwan. It has recently been rated by MasterCard-Crescent Rating Global Muslim Travel Index 2015 as the world’s top 10th country that has facility in place to meet the demand for Muslim travellers and is striving to continuously make improvements. Taiwan is also ranked by all world standards as one of Asia’s most safe countries to travel around.
The Taiwan Tourism Bureau participated in Middle East’s premier travel exhibition, Arabian Travel Mart (ATM) that is held annually in Dubai; with a display that stretched over four days with beautiful orchids and high mountain Taiwan tea as the theme of the Taiwan stand that were flown in specially for the exhibition. Visitors thronged to the Taiwan stand and sampled a number of flavored teas, certified Halal pineapple cakes that are typical of Taiwan; sticky rice cake (Muagi) that is a popular tea snack; enjoyed watching the Tea Ceremony and learnt how to make that perfect cup of tea; and discovered why Taiwan is known as the Kingdom of Butterfly Orchid. Especially flown down from Taiwan for ATM was the classical musician Zither who collaborated to the soothing atmosphere.
Also, in an effort to strengthen its relationship with the travel trade industry in the region and to singularly reach out to the travel agents, consolidators, media and the DMC community in the Middle East; TTB held a series of workshops across the region — the cities where the workshops were conducted include Muscat, Dubai, Abu Dhabi and Al Khobar.
The delegation comprised of senior members from various organizations: Taiwan Tourism Bureau’s Singapore Office, Golden Foundation Tours, Edison Travel Service, Happy Go Travel, Pro Tour and Big 5 Tours;conducted B2B sessions and interacted with agents in each city.
The event kicked off with B2B sessions followed by the opening ceremony that was marked by a soothing Zither performance, for which an award winning performer was specially flown down.
“I am confident that the Middle East will emerge as a top source market for Taiwan, as it offers culture, food, shopping, nightlife all in a safe environment that makes it an ideal holiday destination for the traveller from the region. As we continue to reach out to the trade and consumers alike through various activities such as outdoor advertising and branding, ads in the mainline newspapers, trade and media FAM trips etc, we will see positive growth in numbers,” saidMr. Liu Hsi-Lin, Deputy Director-General of Taiwan Tourism Bureau.