flyadeal, the Kingdom of Saudi Arabia’s new Low Fare Airline opened for sale with a breathtaking launch promotion in support of its first flight on National Day 2017. All seats on the two special flights that will be operated on Saturday 23rd September were being offered for sale at SAR 48 one way, a once-in-a-lifetime opportunity to snap up a bargain and experience these inaugural flights.
The sale promotion continues with additional fares on double-daily flights between Jeddah and Riyadh from 24th September until midnight on 30th September with the travel period running until October 31st. Bookings can be made only via the flyadeal official website flyadeal.com or the all-female Customer Engagement Centre (CEC) on 920000212.
The website follows a modern, clean and simple design with white space and vibrant colors, informational videos about flyadeal and clear easy-to-follow explanations of how to book a fare, choose a seat or pre-order a meal. The airline therefore continues to communicate its ‘only pay for what you need’ message, staying consistent with its social media campaign of recent months. By offering choices and a great price flyadeal is clearly looking to address the demands of budget conscious travelers in Saudi Arabia.
At the same time the website revealed two product features that will be a talking point with flyadeal customers. The first is a free 10kg cabin bag allowance which offers customers in the Kingdom the most generous carry on allowance of any other airline in Saudi Arabia that offers an economy class product. The second was an innovative trial of Ladies Only rows that are reserved for female customers seeking the comfort of a dedicated space.
In speaking about the National Day promotion, the CEO of flyadeal, Con Korfiatis, commented that “this is a very special time for the Kingdom and we are proud to commence flying on this auspicious day. We therefore chose to mark the day with a very special fare and let the low fare flyadeal experience speak for itself. Join us,” he concluded, “visit our website or call our Customer Engagement Centre. Be smart and Fly for Less… flyadeal.”