Arena celebrated the opening of their new branch in Riyadh city, which counts as their second facility in the capital. The new state of the art facility combines functional training and martial arts, offering its members an elite experience with top fitness experts, advanced equipment, modern facilities and the most vigorous functional training programs under one roof for men, women, and youngsters in the Kingdom. The opening ceremony was held in an open house event, welcoming VIPs, media, and social media sports and fitness influencers.
With an expansion across the kingdom, Arena was built on the foundation of promoting healthy living and personal development, throughout their continuous affiliations with renowned fitness and well-being brands such as CrossFit, Master Ricardo Liborio, Eleiko and Parisi Speed School, to provide the growing customer base with a diverse range of cutting-edge programs and a dynamic fitness experience unlike any other.
On the opening of the new branch, Founder Nasir Al-Shareef commented “we believe in a higher purpose to honor our role in reinvigorating social development and building a strong and productive society, which is at the heart of the Kingdom’s Vision 2030 and increasing mass participation, as it aims to establish a thriving society where all enjoy a good quality of life and an attractive living environment.
Through training and martial arts, we help in building characters, and unleash the inner potential within each and every one of us to make a difference in our nation as patriotic citizens.”
Also, Co-founder and CEO Mohammed Fayez commented “We do not want to make money, we want to be successful and that can be achieved by staying true to one’s purpose in life. We aspire to become leaders in the functional and martial arts scene, offering the latest and most innovate for men, women, boys and girls all under one roof.
Moreover, building the body from the inside out is vital for overall wellbeing, which can be achieved though raising awareness and educating people on the benefits and importance of a healthier lifestyle.
Our science led fitness programs and facilities are built around strengthening community, comradery, excitement and achieving results. Through that, we can elevate society’s standard of living by reducing obesity, diabetes, heart problems and stress. Ultimately, touching people’s lives on an individual, family and society level, which can be passed on to generations to come.”
ARENA is proudly operating with a multitude of skills and a wealth of sports management experience, as they brought onboard the most qualified experts in fitness and martial arts in Saudi Arabia, and today they are considered the most unique fitness and Martial Arts Center in the kingdom with 9 state-of-the-art branches that span between Jeddah and Riyadh.