For the first time in the Kingdom and exclusively for Arabian Centres Co. Ltd, a GUINNESS WORLD RECORDS ™Challenge Fair will be hosted in three of the kingdom’s most prominent malls.
The GUINNESS WORLD RECORDS Challenge fair will kick off during the summer under the slogan of “Summer Champions 2013”.
This must- attend road show will first roll out in Mall of Arabia- Jeddah on the 6th and 7th June 2013 followed by Mall of Dhahran –Khobar on the 13th and 14th June and finally closing in AlSalaam Mall- Jeddah on the 20th and 21st June 2013.
The event brings a fun-filled, action-packed show that takes a peak at some the most incredible GUINNESS WORLDS RECORDS titles. Packed with facts and record-breaking information, the challenge fair also gives audiences the chance to attempt world records in front of an official GUINNESS WORLD RECORDS Adjudicator.
Fahad AlOtaibi, the Director of the Public Relation stated that” Arabian Centers is proud to organize such an exciting event for the first time in Saudi Arabia”. He also stressed that Arabian Centres will dedicate all its efforts in giving the audience a chance to show their talents and honor them for attempting to break new and existing GUINNESS WORLD RECORDS titles. AlOtaibi also mentioned this event is open to all public free of charge.
Arabian Centres Co. Ltd is a member of Fawaz AlHokair Group. ACCL is the region’s largest retail real estate company. As of December 2012, Arabian Centres lead the MENA region by owning 14 shopping centres in Saudi Arabia and Egypt with the largest GLA of 946,118 square meters and an annual footfall of approximately 110 million. ACCL current’s portfolio is valued at 1 Billion Saudi Arabian Riyals, yet these figures are ambitiously expected to double within the coming five years.
Guinness World Records (GWR) is the universally recognized global authority on record-breaking acheivements. First published in 1955, the annual GUINNESS WORLD RECORDS™ book has gone on to become one of the biggest-selling copyright title of all time with sales of over 2.7 million copies a year. Since its launch nearly 60 years ago over 130 million copies – including 400,000 ebooks – have been sold in 20 languages, in more than 100 countries. The internationally renowned brand is also available across a number of platforms; GUINNESS WORLD RECORDS’ global television shows are watched by 750 million viewers annually, over 390,000 users subscribe to GWR’s two YouTube channels, with over 188 million views and 1.25 million fans on Facebook. In 2013, Officially Amazing became the registered trademark of Guinness World Records Limited.