Sony Corporation announces record Q1 FY2018 profit Focus on stable sources of revenue contribute to steady increase in sales

Sony Corporation reported a record first-quarter operating income ending 30 June 2018 with a 24 per cent year-on-year increase to US$1.78 billion (¥195 billion) as compared to US$1.42 billion (¥157.6 billion) in the previous year.

The consolidated Sales & Operating revenue also increased by five per cent to US$17.90 billion (¥1.95 trillion) compared to the same quarter of the previous fiscal year. The net income attributable to Sony Corporation’s stockholders for the quarter was 2.8 times higher than the previous quarter posting US$2.08 billion (¥226.4 billion).

This growth was spurred by strong sales of gaming software which bumped up the forecasts for gaming and chips. The semiconductor division, which includes imaging sensors, posted an operating income of US$266 million (¥29.1 billion), reinforcing sensors as a pillar of growth in the medium and long term, as applications are likely to expand to depth sensing, surveillance, factory automation and automobiles.

Meanwhile, sales of the Home Entertainment & Sound (HE&S) division increased six per cent year-on-year to US$2.49 billion (¥272.1 billion), brought on by an increase in unit sales of televisions, audio products and headphones.

The Imaging Products & Solutions segment also recorded a six per cent rise year-on-year to US$1.5 billion (¥164.2 billion), while the operating income increased to US$239 million (¥26.1 billion). The rise in sales and operating income was due to improvement in the product mix of still and video cameras reflecting a shift to high value-added products particularly in the interchangeable lens, mirrorless cameras and lenses segments.

“The first quarter of our fiscal year was promising as we aligned the forecast in the Middle East and Africa region with the new management’s strategy of focusing on stable sources of revenue.  We are reinforcing our sales strategy by promoting our focus product categories from the much-awaited BRAVIA MASTER Series of 4K HDR TVs, our industry leading wireless noise cancelling 1000X series headphones, and the highly acclaimed Alpha series of full frame mirrorless cameras,” said Fumiatsu Hirai, Managing Director, Sony Middle East and Africa.  

The consolidated sales forecast for the upcoming quarter is US$78.82 billion (¥8.600 trillion) as a result of upward revisions, primarily in the Game & Network Services segment.

 

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Sony Middle East and Africa launches new RX100 VI with long zoom lens in Saudi Arabia

  • Maintains compact body size of acclaimed RX100 series while adding a  ZEISS® Vario-Sonnar T* 24-200mm F2.8 – F4.5 Large Aperture High Magnification Zoom Lens
  • World’s Fastest 0.03 seconds AF speed combined with 315 focal-plane phase-detection AF points covering approximately 65% of frame

Sony has expanded its popular Cyber-shot RX100 series of premium compact cameras with the launch of the RX100 VI (model DSC-RX100M6) in the UAE, bringing unmatched clarity and precision to images shot indoors and outdoors. Sony, a worldwide leader in digital imaging and the world’s largest image sensor manufacturer, also announced the VCT-SGR1, a versatile and compact new Shooting Grip best suited for its RX0 and RX100 series of cameras.

The RX100 VI is the first of all the RX100 models to include a high magnification zoom lens, as it packs in an impressive ZEISS® Vario-Sonnar T* 24-200mmi F2.8 – F4.5 lens. Priced at SAR4,899, the innovative new RX100 VI camera will be available at Modern Electronics stores in the Kingdom on 5th August.

This latest premium compact camera combines portability, flexibility, fast responsiveness and professional image quality making it an ideal choice for capturing daily life, cityscapes, portraiture, sports including wildlife.

Inside the camera is a one-inch stacked 20.1 MP Exmor RS™ CMOS image sensor with DRAM chip and an upgraded BIONZ X™ image processor with a front-end LSI that maximises processing speed and optimises image quality in all shooting environments.

Additionally, the RX100 VI features an efficient Fast Hybrid AF system with 315-point phase-detection AF points on the sensor that can acquire focus in as little as 0.03 secondsiii, the world’s fastest AF acquisition time for 1.0-type sensor cameras.  It can also shoot at up to 24 fps at full resolution with continuous AF/AE tracking and produces beautiful 4Kvii video with full pixel readout and no pixel binning.   

Shuichi Mugitani, Head of Marketing, Sony Middle East and Africa said: “The strength of Sony is that we develop all key camera components such as advanced image sensors, image processors, lenses and software algorithms in-house. The new RX100 VI is the latest in the premium compact RX series, with advanced capabilities that combine extensive zoom, professional image quality and the versatility for still image and video. The sleek design and long zoom lens make it particularly useful for travel and lifestyle photography enthusiasts. Given the growing number of travel and lifestyle bloggers in the UAE, we believe this product will be a valuable addition to the premium compact camera segment, setting a new benchmark in performance, functionality and design.”

New High-Magnification ZEISS® Vario-Sonnar T* 24-200mm i Zoom Lens plus Outstanding Image Quality

The RX100 VI’s high powered zoom lens of both 24-70mm and 70-200mmi focal lengths is achieved thanks to its unique design featuring two ED (extra-low dispersion) aspherical glass elements and eight aspherical lens elements including four AA (advanced aspherical) lenses.

It also delivers outstanding sharpness at all focal lengths as well as maintains a large aperture throughout the entire zoom range, ensuring portraits can be created with beautiful background defocus, and fast moving subjects can be captured with crisp focus and no blurring. Additionally, the lens has built-in Optical SteadyShotTM image stabilisation that is equivalent to a 4.0-stop faster shutter speed, helping to prevent camera shake or blurry images even in a low-light condition or at telephoto zoom range.  

Lightning-Fast AF Performance and Shooting Speeds

The new RX100 VI model features a Fast Hybrid AF system that ultimately allows the camera to lock focus in as little as 0.03 secondsiii.  This innovative AF system combines the respective advantages of 315-point focal-plane phase-detection AF points that cover approximately 65 per cent of the sensor and contrast-detection AF.  This high speed focusing complements the versatile 24-200mmi range of the lens, ensuring all subjects can be captured with precise detail and clarity.

The RX100 VI is the first from the series to include Sony’s advanced High-density Tracking AF technology, which concentrates AF points around a subject to improve tracking and focus accuracy.  The popular Eye AF technology is also available with approximately 2x the tracking performance of the current RX100 series model.  Further, the camera has LCD touch focusing and touchpad focus point control for users that would like to drag their fingers to ideal focus points of their choice.

An ideal complement to the AF system, the RX100 VI offers continuous high-speed shooting at up to 24 fpsv with full AF/AE tracking, with an impressive buffer limit of up to 233 images.  The display lag of the EVF has been substantially reduced compared to prior models, allowing shooters to capture the decisive moment with ultimate confidence.  Also, for convenience during image playback, continuously shot images can be displayed in groups instead of individual shots.

The RX100 VI also has a high speed Anti-Distortion Shutter (maximum shutter speed of up to 1/32000 second) that reduces the “rolling shutter” effect commonly experienced with fast moving subjects, and can shoot completely silently in all modes, including continuous high speed shooting, when electronic shutter is engaged.  A mechanical shutter mode is also available as well if required by the user.

Advanced Movie Capabilities Including 4K HDR

The pocket-friendly RX100 VI is packed with a variety of video capabilities that will satisfy even the most demanding video enthusiasts. With Fast Hybrid AF, the focal-plane phase-detection AF points ensures accurate focusing and tracking performance, even for the severe focusing requirements of 4Kvii movie shooting.  AF drive speed and AF tracking sensitivity can also be adjusted via the menu system, giving shooters plenty of flexibility based on their focusing preferences.

In 4Kvii mode, the new RX100 VI utilises full pixel readout without pixel binning to ensure that all the finer details of 4K video are captured with minimal moire and ‘jaggies’.  

For the first time in a Cyber-shot camera, the RX100 VI features 4K HDR compatibility thanks to its new HLG (Hybrid Log-Gamma) picture profile that offers an instant HDR workflow solution.  Additional professional calibre video features include S-Log3/S-Gamut3, 120p Full HD mode, Picture Profile, proxy recording and more.  The RX100 VI is able to record super slow motion video at either 240fps, 480 fps or 960 fps.

Premium Design, Control and Convenience

The new RX100 VI is equipped with a high-contrast 2.35 million dot XGA OLED Tru-Finder™ with ZEISS® T* Coating, ensuring true-to-life image preview and playback functionality.  The EVF itself retracts in and out of the camera body based on user preference, and can be activated instantly by a single One-push Access button.   

The RX100 VI has a touch shutter that can be activated by tapping the back LCD screen, a zoom lever with customizable zoom speeds and an LCD that can be rotated 180 degrees upward or 90 degrees downward for a variety of shooting angles for the creator.  There is also a Monitor Auto OFF function that boosts max number of still images by up to 30 per cent, and the camera is also Wi-Fi®, NFC™ and Bluetooth® compatible.

Complementing the rest of the RX family

The new RX100 VI is also a perfect companion for RX0, the all new type of camera that is ultra-compact, shockproof and waterproof. The RX0 is equally adept at shooting still images, filming video or can be used as part of a multi-camera set-up to create an inspiring series of images, videos and super slow-motion footage from a multitude of different perspectives.

Current selling and very popular model from RX100 series, the RX100 V is the camera of choice for food photographers. Its 20.1 MP Exmor RS™ CMOS sensor coupled with the large aperture Zeiss Vario-Sonnar 24-70mm F1.8/2.8-F8 lens produces stunning images with crisp contrast. Similar to RX100 VI this camera too is equipped with a Fast Hybrid AF system with an AF acquisition at 0.05 seconds and world’s highest number of AF points on sensor with 315 points covering approximately 65% of the frame.  This camera can also shoot continuously at speeds of up to 24 fps – the world’s fastest for a compact camera.

Meanwhile, known for its relatively fast zoom lens, the RX100 IV has a memory-attached 1.0-type stacked CMOS sensor and contrast detection AF system that allows locking in focus for 0.05 seconds. It is also packed with a Bionz X image processor and 4K video recording and slow-motion video at up to 960fps.

The RX100 III camera features a Vario-Sonnar T* 24-70mm F1.8-2.8 aperture lens for both wide panorama and perfect close-up shots. It also has a versatile, high-quality OLED Tru-Finder™ electronic viewfinder with an impressive 1.4 million dot resolution, adding exceptional brightness and clarity to still images shot in low light conditions.

New VCT-SGR1 Shooting Grip for RX0 and RX100 Series Cameras

Ideal for vlogging, travel photography, self-portraits and much more, the new VCT-SGR1 is a vertically-oriented shooting grip that attaches to Sony’s RX0 and RX100 series of cameras1 via Multi/Micro USB Terminal.  It is extremely compact and lightweight, and can adjust angles up 70 degrees or down to 100 degrees to capture different perspectives including high-angle shots, low-angle shots and self-portraits. The grip features several buttons at the top of the grip including shutter release, REC stop/start and zoom functionality, allowing for easy fingertip control for both right and left handed usage.  Additionally, the bottom of the grip can be spread-out and used as a tripod, making it an ideal accessory for group photos or low-light shooting conditions to avoid camera shake when shooting at slower shutter speeds.

VCT-SGR1, new Shooting Grip will also be available in Saudi Arabia from 1st September onwards.

Camera Model Retail Price
RX100 VI SAR 4,899
RX100 V SAR 3,699
RX100 IV SAR 3,299
RX100 III SAR 2,799
RX0 SAR 2,899
VCT-SGR1 Shooting Grip SAR 409


The new RX100 VI is available at Modern Electronics’ showrooms in La Terra Mall and International Market in Jeddah; Dar Al Wakalat, Akariah 3 Mall and Granada Center in Riyadh; and Dammam store.

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Smart innovations, smarter mobility

Alstom group, the integrated transit system of Riyadh Metro for lines 4,5 and 6 has highlighted eight new technologies with the power to transform mobility in the Middle East and specifically for Saudi Arabia now – or in the very near future.

Ranging from connected tech to help passengers plan easier, more comfortable journeys, to autonomous last-mile shuttles, next-generation electric buses, and behind-the-scenes management systems to keep the whole transport system running smoothly, each of the innovations is available now to be deployed.

When put together, they offer a revolution in smarter, more sustainable mobility for both passengers and operators, and will help rapidly growing cities move and breathe more easily for a better tomorrow.

Alstom installed its first gas turbine in Saudi Arabia in 1951. Since then, Alstom’s presence in Saudi Arabia has continued to grow. The Kingdom of Saudi Arabia has a long and proud history in innovative industries. Alstom has been part of that history for over 65 years, contributing to the development of the country’s power and transport infrastructure. Today, being entirely focused on Transport, Alstom wants to support the Kingdom, which faces great need for infrastructure investment in terms of rail transport systems, and opportunities to develop and deliver sustainable solutions.

Alstom presence in Saudi Arabia aim is to deliver added value to the Saudi development in mobility and transport sector. With the Riyadh Metro Project, Alstom created hundreds of jobs for the Saudi nationals.

  • Smarter mobility for passengers

Getting real time information to plan your journey

Optimet OrbanMap, an intelligent metro map

To make transport in the metro faster, more comfortable, and more pleasant, Alstom launches Optimet OrbanMap, a real-time dynamic information for metro networks. Designed for a collective use, and located in the station, Optimet OrbanMap allows visualising at a glance the metro network, its activity, trains position, travel times, service interruptions, and the level of comfort aboard the trains.  Optimet OrbanMap also offers a dynamic vision of the city. It indicates places of special interest such as restaurants, museums, sports, etc.  

Optimet OrbanMap obtains traffic information from the automatic train supervision system associated to the subway line. City life information is obtained from social media platforms such as Instagram, Twitter and Foursquare, fed by residents and visitors. Data is analysed and selected by a moderator.

Decide your position on the platform

Optimet real-time train occupancy

On the metro platform, passengers are often spread out unequally and often concentrate at each end of it not knowing where to stand to board the metro efficiently. In peak times, this often generates congestion around the doors and makes passengers exchange difficult. To address this issue, Alstom launches Optimet real-time train occupancy, a solution that shows the level of occupancy per car through a colour LED strip (red, orange or green) above the screen doors which stretches all along the platform, as well as on monitors in the station passage ways and/or elevators.

Optimet real-time train occupancy combines a counting system and an information display system. The counting system uses sensors mounted on the platform screen doors. It interfaces with Optimet sensors and rolling stock load indications to determine the load of each vehicle. The data collected by the sensors is processed by an algorithm to recalculate the metro occupancy levels. The algorithm also takes into account the specific characteristics of the train (dimensions, seating arrangement, etc.), in order to provide the most accurate information. Once the doors close, this data is processed, interpreted and sent to the next station to be displayed. Thus, before the train arrives, commuters know where to stand on the platform in order to board the train in areas less crowded.   

Having solutions for the first and last mile

EZ10

As passengers are requiring more and more flexibility and seamless transport from door to door, Alstom has invested
€14 million in EasyMile, an innovative start-up company which manufactures an electric autonomous shuttle called ‘EZ10’ that guarantees the first and last mile transportation. This enables Alstom to expand its knowledge into the driverless technologies, to reinforce its portfolio and enlarge its range of solutions.

EZ10 by EasyMile is defined as an electric collective shuttle that can accommodate up to 12 passengers. The vehicle is designed to be integrated in an Automated Road Transport Systems (ARTS), dedicated to the public transportation application, in private areas or cities. EZ10 is designed to operate in both directions in a similar manner, without having to do a U-turn. To this aim, the front and rear light are identical. Depending on the direction where the vehicle is driving, the lights will automatically be re-configured to stay consistent with the vehicle’s movement.

Since April 2015, EZ10 has been deployed in more than 50 sites in 14 countries in Asia, North-America, Middle-East and Europe. In France, it is now being tested in Paris since September 2016.

New experiences of mobility

Aptis

Alstom together with its subsidiary NTL, has launched a new experience of mobility to complete its emission-free, 100% electric range of solutions: Aptis.

Aptis‘ design is inspired by the one of a tram. It incorporates low-floor accessibility and 360° views. With batteries and power systems located on the top and the wheels situated at both ends with no overhangs, Aptis offers passengers a never-seen before full low floor. Aptis can carry up to 95 passengers on board. It features two or three large double doors which enable easy on-and-off passenger flows and smooth access for wheelchairs and strollers.

Combined with panoramic windows at both ends, Aptis offer 20% more windows surface for the comfort of the passengers. Moreover, it has low noise levels.

With four steerable wheels versus two for a bus, Aptis occupies 25% less surface area in curves, providing perfect integration into the city. At bus stops, this minimises the space needed to park while offering gains in available space for other vehicles.

Aptis can be charged in two different ways. The first mode involves bringing enough energy on board to have sufficient autonomy for a full day of operation, then recharging the batteries in the depot overnight using a standard plug (it takes around 6 hours to fully recharge the batteries). The other solution may be either Alstom’s SRS solution or an inverted pantograph, which takes around 5 minutes to recharge, equivalent to a quick drivers’ break.

Stay connected all through the journey

Nomad Digital solutions

With a large range of smart devises (laptops, tablets, smartphones, smart watches, etc.) and continuous evolution of the Information and Communications Technologies (ICT), connectivity while traveling is a must for passengers. In is strategy to enhance passenger experience and accelerate digitalisation of its offering, Alstom acquired Nomad Digital, a world leading provider of passenger and fleet connectivity solutions for the railway industry.

Nomad offer includes Wi-Fi connection solutions as well as entertainment platforms (video, music, and playback) or connected on-board service, for example, ordering its coffee from its seat.  

In addition, Nomad Digital also provides tele maintenance solutions, including Remote Online Condition Monitoring, Reliability Centred Maintenance, Driver Assist and Power Train products.

  • Smart mobility for operators

Better manage multimodal operations

Mastria

Alstom launches Mastria, a multimodal supervision solution, which, through planned predictive and automated data analysis is able to generate quick and reliable reports, allowing operators to rapidly offer alternative mobility solutions to commuters.

Mastria combines Alstom’s 30-years of experience in the implementation of traffic management systems for urban and mainline customers worldwide with the results of the SystemX technological research institute.

Mastria optimises traffic fluidity for all means of transportation (buses, trams, metros, taxis…). The information on the best routes at any given time is available for transport authorities to dispatch to passengers. This optimises the duration of the trip thanks to an orchestration of the modes and flows in the transport system. In case of technical failures, other incidents or special events such as sports matches, bad weather, and public demonstrations, Mastria is able to anticipate the impact that the incident will have on the network and ensures that various operators collaborate in order to adapt the transport service accordingly and to offer alternative itineraries for passengers to reach their final destinations.

Mastria’s benefits go beyond the optimisation of the traffic and minimisation of commuting time. It also enables an increase in transport capacity and reduces the energy needed to operate the mobility system.

Mastria is based on four main standard functions which are: multimodal supervision, traffic management, operations orchestration and predictive analytics. These functions are highly configurable and can be combined together according to operators’ needs and to the transport network environment. It communicates over secure network connections with external control and information systems.  It is flexible and designed to be scalable as to adapt to different transport networks, from local transport nodes to larger ones.  It can be expanded to accommodate the inclusion of new lines and additional transportation means. 

More punctuality and flexibility through autonomous solutions

Driving assistance

Driving assistance increases capacity and quality of the service, ensuring punctuality, accurate stops and energy saved through a smoother drive. For metro, Automatic Train Operation (ATO) is the state of the art technology. Alstom has equipped more than 50 lines with ATO in cities like Singapore, Hong Kong, Shanghai (China), Lausanne (Switzerland), or Panama, and is equipping 40 others making the group a leader. Alstom is also investing in equipping mainline trains with driving assistance.

Autonomous trains

Alstom is the world leader in driverless metro  and the company has implemented some of the first driverless metros in the world (Lille Metro in the 80’s and first driverless heavy metro in Singapore).

Driverless rolling stock ensures flexible operation and reduces cost related to operations. Alstom is now investing in new autonomous drive systems to enhance its portfolio of services as illustrated by the recent investment in EasyMile and the tests realised on a tram in a RATP depot in the suburb of Paris (Vitry-Sur-Seine). Equipped with virtual manipulator, localisation, anti-collision Lidar, and sensors, the tram is for the first time in the world able to park in the depot in full autonomy.

Predictive maintenance through advanced data science

HealthHub

Alstom has launched HealthHub a couple of years ago, a solution that collects data from rolling stock, infrastructure and signalling systems and allows predictive maintenance across all assets. The solution enables to shift from traditional mileage-based maintenance towards condition-based and predictive maintenance. To achieve this, the algorithms developed combine advanced data analysis with the technical system experience from design and operation.  

The solution provides dashboards and reports that turn data into valuable information for maintenance and operation activities. It can be cloud-based, or provided as part of the on-premises architecture according to specific customer constraints. Combined with new maintenance strategies, e.g. using dynamic maintenance plans, this approach optimises availability, reliability and cost.

Remote condition monitoring started in 2006 with TrainTracer, enabling smarter data-driven decisions. It has been deployed as of 2014 for mainline operations such as for Virgin high speed Pendolino trains in the UK, NTV AGV high speed trains in Italy or PKP high speed Pendolino trains in Poland, to name a few examples. More recently, Alstom’s HealthHub solution is also deployed in urban transport such as the tramway systems in Reims and Nice.

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Starbucks hosts second “Over Coffee” session to advance Saudization drive Company explains employment programs and training initiatives that helped raise local staff from 9% to 23%

Starbucks Saudi Arabia hosted the second session of its “Over Coffee” event in Riyadh on 7 August and in Jeddah on 8 August to discuss the important progress in its Saudization campaign, which seeks to localize 35% of the company’s workforce by 2020. The event is designed to promote engagement and hold useful discussion to encourage Saudi youth to consider working for the service sector as career option and contribute to the achievement of Saudi Vision 2030.  During the sessions, a number of Saudi Starbucks partners discussed their work experiences in the company.

“Over Coffee” is part of Starbucks’s Saudization and social impact agenda, which addresses key workforce challenges, reshapes public perceptions of youth taking on jobs in the retail and service sector, explains the role of Starbucks employees, and prepares young Saudis for the economy sector and the jobs of the future.

Starbucks stressed at the sessions that it is committed to employing 400 Saudi nationals from both sexes in the upcoming period as part of its support for the Saudization program in line with Vision 2030 and the National Transformation Program. The company discussed the tools and development experiences that the company offers to empower partners and create opportunities for Saudi youth.

And as part of its support for Vision 2030, the company discussed its partnership with Education for Employment, the leading youth employment organization in the region, noting that under this partnership two workforce entry programs called “Pathway to a Job” and “Opportunity Café” were designed to enlighten and develop Saudi youths and help them fast-track their careers into the service sector. Under the two programs, more than 18 workshops have so far been held in Riyadh, Jeddah and Dammam, attracting over 160 attendees.

The participants in the Riyadh and Jeddah sessions were also introduced to the dedicated microsite https://www.starbucksforyouthksa.com/ar , which Starbucks KSA launched to streamline the hiring process and share its values as an employer and a consumer brand. The average traffic to the site, which also serves as a hub for the company’s efforts to further engage the Saudi community, increased by 89%, with an average number of 2,500 daily visits, and with the career page receiving over 25,000 views.

Commenting on this extensive national advocacy campaign, Rana Shaheen, Regional Communications and CSR Manager, Starbucks Middle East, said: “Since its launch in 2017, Starbucks’ Saudization campaign has managed to increase the percentage of Saudi partners in the company from 9% to 23%. By 2020, we aim to localize 35% of the workforce and accelerate training of Saudi partners at all levels.” She added: “We continually engage, recognize, and reward partners for their ongoing contributions to Starbucks success.”

Starbucks also talked about the Management Training Program (MTP) that it designed to provide fresh Saudi graduates, both male and female, with the right tools and training that make them eligible for management roles at its stores. The program is focused towards empowering, nurturing and inspiring young Saudi individuals for suitable management level roles in the retail sector. So far, 80 Saudis have graduated from the MTP.

The participants were also introduced to the company’s Barista Training Program (BTP), an entry-level program designed for Starbucks partners across the Kingdom and aimed at training and preparing young Saudi individuals, both male and female, for employment opportunities at the store level in Starbucks. More than 15 Saudis have graduated from this program so far.

Other Starbucks KSA initiatives highlighted at the sessions included collaboration with Saudi Social media influencers to encourage Saudi youth to join Starbucks and realize their full potential within the retail industry. The partnership reached to 4,066 submitted CVs and got 700,000 views within a week, with Starbucks hiring 300 Saudis through it. Starbucks is also in the process of launching a series of videos that will help Saudi youth to better understand Starbucks culture and employee profile.

Discussing their work experiences at the “Over Coffee” event, Saudi Starbucks employees noted how the company, known globally as an employer of choice, engages, recognizes and rewards them for their work and contribution and helps them to grow in their career and communities and to be future leaders. They noted fast track professional progress with Starbucks through continuous training in a welcoming and enriching work environment.

Starbucks has been operating in Saudi Arabia since 2000. The company now has 155 locations with over 1650 partners, including 350 Saudis, an average of two Saudi partners in every Starbucks store across the kingdom.

Interested individuals from both sexes can apply for jobs through the company’s microsite www.starbucksforyouthksa.com.

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Film Celebrates Life in the UAE 50 Years Ago with Land Rover

  • “A Journey of Rediscovery,” documents the lives of two men who relied on Land Rovers in the late 1960’s
  • Watch the story of Robin Webb and Majed Awwad here: https://youtu.be/Rl0h8wZIVuM

#MYLAND

The Trucial States, the land we now call the United Arab Emirates, was a barren environment in the early 1960’s and with no roads to connect the surrounding Emirates, 4x4s were the only way to get around. To commemorate the 70th Anniversary of Land Rover, an extraordinary film has been released, which documents the lives of two people who depended on Land Rovers on a daily basis.

With no roads, traveling between the Emirates was rough and dangerous and so for Dubai based civil engineer Robin Webb and Ras Al-Khaimah resident, Majed Awwad, the only option was a Land Rover.

Director Hind Shoufani, working with Mr. Webb’s nephew, Iain Akerman, has directed and produced “A Journey of Rediscovery,” which tells Robin’s and Majed’s stories and their relationship with their Land Rovers. The film not only documents the days before the formation of the United Arab Emirates, but also pays tribute to seven decades of Land Rover by demonstrating how the trusted 4×4 played a role in their journey.

Majed Mohammed Awwad came to Ras Al-Khaimah through Egypt as a young Palestinian, in the 1960s to work as an advisor, before working in the local municipality.

“Whoever owned a Land Rover back then was considered very important. It was the only car capable of overcoming all challenges” Mr. Awwad said.

Mr. Webb designed and supervised the construction of some of the first roads in the Emirate of Ras Al-Khaimah as one of his final projects before leaving the Middle East in 1968.

“One of the great things about us doing engineering was that we had Land Rovers. We basically lived in Land Rovers the whole time. They were the most trusted off-road companions and the best way to connect people and states when few roads existed.” Mr. Webb said.

Mr. Webb’s work in Dubai included constructing the souq wharf, extending the customs wharf and dredging Dubai Creek, while he was also called to work on jobs in Ajman, Umm Al Quwain, Abu Dhabi and Ras Al-Khaimah.

To get to the other Emirates from Dubai, he had to drive his Land Rover across the enormous sabkha flats at low tide, over sand dunes, along the hard-packed wet sand of the beaches and through the gravel plains.

“It’s almost unfathomable now to think how harsh the environment was in the United Arab Emirates not that long ago. Back then, having a Land Rover was literally a life saver in order to guarantee that you would safely get back home before nightfall,” said Salman Sultan, Public Relations and Social Media Manager for Jaguar Land Rover MENA.

The film was shot entirely in the UAE and shows that although everything changes with time, memories remain to light the path forward. “A Journey of Rediscovery,” brilliantly illustrates how Land Rover has been a part of Majed and Robin’s UAE excursions half a century ago and is another story in Jaguar Land Rover MENA’s #MYLAND initiative, (Ardhi in Arabic), which celebrates the impact of Arab culture on today’s modern world.

It shows the strong bond that exists between people and their 4x4s and confirms the key role Land Rover has played in developing the United Arab Emirates and the pride that Land Rover has with the region.

 

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HMD Global, the home of Nokia phones, brings Snake to the masses using Facebook’s new camera AR platform

  • Nokia classic, Snake, comes to Facebook’s new camera AR platform  
  • The iconic game is brought up to date on Facebook camera
  • Introducing Snake Mask and Snake Real World – with multi player functionality
  • Through augmented reality, fans can now transform into the iconic Snake and even stream it LIVE on their Facebook news feed
  • To celebrate the new update YouTuber Matt Keck releases #imasnake2 to celebrate the new update. Matt claimed internet fame with his original hit video ‘I’m a snake’ in 2010

 HMD Global, the home of Nokia phones, brings the classic snake game up to date with augmented reality. Snake Mask and Snake Real World filters  bring the iconic game to a new generation of fans.

The addictive premise of the game remains the same, but with a fun AR twist fans can now be the apple munching Snakes. Snake Mask utilises new Facebook AR technology to bring Snake to the widest audience possible.

Snake at the zoo? Snake at the beach? Snake… on a plane? Now it’s all possible when Snake is on Facebook camera. Plus, with Facebook Live integration, it’s straightforward to broadcast gameplay live to the Facebook news feed, allowing friends to join the action.

The all new Snake Mask uses the front-facing camera of Nokia smartphones running Android™ to allow players to turn themselves into the iconic Snake character, reacting to the motion of the player’s face. Snake Real World activates the rear facing camera.

To celebrate the release of the updated Nokia classic, comedian and YouTuber Matt Keck, the man behind the accidentally hilarious viral sensation “I’m a Snake” which received 23 million hits on YouTube, tested out Snake on Facebook camera. Matt has recreated his own viral hit, this time using the Snake Mask filter to show off the brilliant new features.

Pekka Rantala, Chief Marketing Officer and Executive Vice President of HMD Global said: “The world famous game snaked its way back into people’s hearts at MWC in 2017, when we announced Snake for Facebook Messenger.

It was designed for a new social generation; fans could invite friends to play and share scores making it even more playable than first time round. This was the first time in Snake’s history that it went onto a universal channel, rather than a device preload, and it gained 121 million players around the world.

Now we launch an even more immersive experience to fans by allowing them to be the snake itself and eat the apples with filters available on Facebook camera – here at HMD Global we are bringing the much-loved gaming icon to a new AR era.”

The camera effect can be accessed via the Facebook camera and is universally available, not just to Nokia smartphones. It is available on Android and iOS.

HMD Global is encouraging players to share the most unusual places they play the game using the hashtag #imasnake2.

How to play

  1. Open the Facebook app
  2. Click the camera Icon top left to open Facebook Camera
  3. Scroll to the Snake Mask
  4. Ssstart to play!

Matt Keck YouTube #imasnake2: https://www.youtube.com/watch?v=XZBu6rbYfwo&feature=youtu.be

 

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Sony MEA launches new waterproof and dustproof EXTRA BASSTM wireless speakers in KSA

Sony has launched the new SRS-XB41, SRS-XB31, and SRS-XB21 EXTRA BASSTM wireless speakers in KSA. With portability, durability, EXTRA BASSTM sound and a LIVE SOUND mode, these speakers will provide listeners with the ultimate music experience.

All about that EXTRA BASS™

The sound quality these speakers exert are designed to sustain and focus on “deep bass” & “punch bass”, which perfectly exhibits bass heavy music such as the popular music genres of EDM, grime and hip-hop. Customers can also create a three-dimensional music experience with the LIVE SOUND mode which creates a concert experience in the living room.

Durable new features

Available in three colours, the new fabric material design of the speakers is robust and washable, so the odd spillage will never be an issue. They are also waterproof and dust proof with an IP67 rating, meaning the speakers can be used on the beach. Additionally, the rustproof feature allows users to use them in the ocean without causing damage.

SRS-XB21

The speakers can be hand carried due to its wireless design. It is compact and has a 24 hour battery life, which means users can take the EXTRA BASS TM anywhere and the party can carry on all night long.  

New Wireless Party Chain

Wireless Party Chain via Bluetooth®

sony speakers can now connect up to 100 different speakers together. Customers can fill a room or build a wall to create a vast EXTRA BASSTM sound experience. It can be used like an instrument and can detect tapping from five different directions thanks to the ‘Party Booster’ feature which is a built-in accelerometer that generates a sound and lighting reaction. This creates a music listening experience full of interactive opportunities.

All the lights

The SRS-XB31 is equipped with multi-colour line lights and flashing strobe effects while SRS-XB21 has a single colour line light. The SRS-XB41 will create an EDM atmosphere at home with speaker lights, multi-colour line lights and even flashing strobe lights. It gives the opportunity to create great vibes by effortlessly mixing up great sounds and eye catching light effects.

The Sony EXTRA BASS™ range has been extended with these three speakers and is better than ever, and made to be more outdoorsy and durable.

SRS-XB41 is available now in KSA in black, dark red and dark blue and is priced at SAR 799.

SRS-XB31 is available now in KSA in black, two-tone red, two-tone blue and two-tone yellow and is priced at SAR 599.

SRS-XB21 is available now in KSA in black, red, blue and yellow and is priced at SAR 399.

Model Name SRS-XB21 SRS-XB31 SRS-XB41
Bluetooth® Version 4.2
NFC™ Yes
Supported Codecs SBC, AAC, LDAC
Bass Boost Function EXTRA BASS
Amplifier Type S-Master
Frequency Range 2.4GHz/ 20 Hz – 20,000 Hz(44.1 kHz sampling)
Light Line Light Multi-colour Line Light/  Strobe Flash Speaker Light/ Multi-colour Line Light/  Strobe Flash
Battery Capacity 2700mAh 2700mAh 4900mAh
Dimensions

(W x H x D)

 Approx. 193 x 72 x 65  Approx. 231 x 87 x 81  Approx. 291 x 104 x 105
Weight Approx. 530  Approx. 890 Approx. 1500
Colours Black, red, blue and yellow Black, two-tone red, two-tone blue and two-tone yellow

Black, dark red and dark blue

 

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Al Areen Palace & Spa in Bahrain, the ideal destination for family holidays Offers complete privacy in an alluring, peaceful haven, rich in spirituality & fun

With all the stress of our daily routine, everyone is constantly looking for places that provide entertainment and pleasure, away from the work environment and the rush of daily life.

Al Areen Palace & Spa in Bahrain, situated within 20 minutes on King Fahad Causeway & 30-minutes drive from the Bahrain International Airport, serves as an ideal environment and a perfect destination to cater for the growing need of a destination that offers both fun and relaxation.

Spread across 131,000 sqms., the resort comprises of 78 luxury villas on a total area of 32,000 sqms., consisting of 56 one-bedroom villas with a total area of 400 sqms. and 22 two-bedroom villas of 740 sqms., each offering utmost privacy and luxury with its welcoming design that can accommodate family members and guests. All villas are equipped with a private jacuzzi, and a private swimming pool with thermos control devise, effortlessly blending Arab charm with contemporary elegance.

The resort is also positioned adjacent to the Bahrain International Circuit (BIC), the Middle East’s first ever Grand Prix circuit and the Al Areen Wildlife Sanctuary along with a Sailing Club, Gravity Indoor Sky Diving and the Zallaq beach, located at the end of Gulf of Bahrain Avenue.

At the border of the resort, customers in search for exciting activities, can explore the world-renowned entertainment attractions such as The Lost Paradise of Dilmun, Bahrain’s biggest water park with over twenty exciting rides, pools and slides catering to all age groups and demographics, especially families.

“At Al Areen Palace & Spa, we have worked on creating a destination that provides complete privacy in an alluring, peaceful haven that is rich in both spirituality and culture to family vacationers,” said Dr. Essa Faqeeh, CEO Al Areen Investment Co. “We work hard to satisfy our customers with our wide array of offerings, so we only ask our customers to come and wrap themselves in sheer luxury as they discover a perfect blend of relaxation and pleasure.”

Al Areen Palace & Spa features the largest and award-winning spa in the Middle East with its world-class technological complete body wellness center, spanning across 10,000 sqms, offering up-to-date sporting and relaxation facilities. The palace also includes single and couple treatment rooms, vitality pool and hydrothermal garden, ice igloo, foot spa and the world’s largest modern day built Hammam.

The destination features ‘Live Your Life’ concept, a unique and wonderful model helping escape the hustle and bustle of daily life, through global programs dedicated to encompass detox, re-energizing, weight optimization, remedy, holistic and beauty solutions.  This concept integrates health care services that combine the finest Western and Oriental creations with the latest technologies.

It is worth mentioning that Al Areen Palace & Spa was recently recognized at the World Luxury Hotel Awards, a globally renowned awarding body, as a growing attraction for travel enthusiasts from all over the region, receiving favourite Gulf Restaurant Award for Saffron restaurant at the Citi FACT Dining Awards 2017, Country Winner award for Luxury Spa Hotel & Luxury Villa Resort at World Luxury Hotel Awards as well as Global Winner award for Luxury Private Pool Villa.

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Pottery Barn Kids launches new ‘Back-to-School’ collection Frozen and Mackenzie are the perfect lines for kids looking for colour, character and durability

Pottery Barn Kids has unveiled its ‘Back-to-School’ Collection with a creative line-up of must-have school accessories – including backpacks, lunchboxes and water bottles for the little ones.

Popular collections include the ‘Disney Frozen’ collection featuring best-loved characters from the film, including Anna, Elsa, Hans and everyone’s favourite snowman Olaf.

For kids looking for a slightly different style, the Mackenzie backpacks are the perfect buy for the pre-kindergarten to the pre-teen years. The backpacks come loaded with design details like ergonomic padding, side pockets and sturdy zippers – perfect for rough and tough usage. It also has a reinforced bottom and extra buckles for added convenience and safety.

There are also trendy, girly designs – including glow-in-the-dark dinosaurs, shiny metallic hearts and glittery designs and details that are hard to find anywhere else. For kids looking for action-packed school gear and for those fussy about their favourite film and comic book characters, there are Avengers, Justice League and Star Wars-themed backpacks to choose from, with favourite characters emblazoned on the front.

The perfect accompaniment to the Mackenzie backpack is the Mackenzie lunchbox which is durable and re-usable. Made of shatter-resistant plastic, it is designed to resist stain and scratches – and keeps food fresh and healthy. There is also a colourful lunch bag collection that comes in a host of colourful designs and cool patterns – so that kids will always look forward to their lunch.

A backpack would be incomplete without a water bottle. Pottery Barn Kids has a funky collection of bottles with leak-free push up lids that are easy for little hands to use, a removable straw and a locking lid to prevent spills and leaks. The bottles are fully insulated to retain warm or cold temperatures for up to six hours.

The Pottery Barn Kids collection is available in Jeddah at Red Sea Mall and Tahlia Street, and in Riyadh at Sahara Mall and Riyadh Gallery. Pottery Barn Kids first store in Khobar will be opening soon in Al Rashid Mall.

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Zafran Indian Bistro Spicing Up Neighborhoods Across Riyadh Award-Winning Restaurant Opens in Turki Square; Coming Soon to Levels

After the overwhelming success of the first Zafran in Riyadh at Rubeen Plaza, the award-winning contemporary Indian Bistro is now open at the recently launched Turki Square, with a third opening at Levels Mall planned later this year.

Promising to spice up the neighborhood with the most delectable Indian cuisine, Zafran at Turki Square boasts all the features that have ensured that the brand remains a popular choice when it comes to casual dining in the capital. 

From the contemporary and inviting décor that includes a stunning collage art installation by renowned Arab artist Jeffar Khaldi to the ‘wow’ kitchen, not to mention a menu that has something to delight every palate, dining at Zafran Turki Square is an authentic, relaxing, memorable experience.

The restaurant’s menu celebrates the subtle and complex flavors of the North-west region of India, yet remains light on the stomach.  Be it the succulent meats of the Kebab Feast or wholesome curries like Gosht Nihari, signature dishes like Dal Zafran, everyone’s favorite classic  Butter chicken or the flavorful and fragrant biryanis, each dish at Zafran is made with fresh, high quality ingredients and seasoned to perfection.

Homemade pickles and preserves, a wide range of delightful signature beverages and desserts and exemplary service all add that distinctive Zafran flair that has made the brand so popular with Riyadh’s discerning diners.

“Our planned expansion in the Kingdom remains on track and we are excited to be opening two new Zafran Indian Bistro’s in the capital, each one ably led by a team of highly skilled and experienced chefs,” said Rakshak Puri, General Manager, Asian Dining-Foodmark.

Turki Square is located in the heart of new Riyadh, close to the business district as well as a number of residential communities and some of Riyadh’s finest educational institutions. “Zafran’s eclectic menu is designed to resonate with these varied palates and we look forward to welcoming all in our vicinity and beyond for a delightful dining experience.”

“We have made a conscious decision to open in venues that are establishing themselves as dining destinations frequented by those who live, work and play in the vicinity, thereby fitting seamlessly into these communities with our one-of-a-kind homegrown Indian food concept,” he added.

The restaurant is located on the Ground Floor, Turki Square, Prince Turki Al Awwal Road (intersection with Makkah road) and is open to guests for lunch as well as dinner from 12 pm – 12 am on weekdays and 12 pm – 1 am on weekends.

LAST CHANCE TO TRY THE BEST INDIAN IFTAR

Priced at a reasonable SAR 99 per person (SAR 50 for children under the age of 12), the Iftar buffet at Zafran Indian Bistro is truly not-to-be-missed this Holy Month. The delectable fare can be enjoyed for Eid al Fitr as well.

Available at the newly opened Zafran in Turki Square as well as the popular Rubeen Plaza, the buffet is wholesome, well-balanced and features some of the restaurant’s signature dishes that have helped make it the number one choice for casual Indian dining in Riyadh,

Guests break their fast with fruits and dates available on each table followed by a light soup. This is followed by a choice of salads and an ample buffet, which includes a variety of kebabs, popular Zafran starters and main courses including Butter Chicken, Dal Tadka and Chicken Biryani. The iftar meal ends on a sweet note with a large dessert display.

The Ramadan iftar buffet will be available from Iftar to 8:30 pm throughout the Holy Month at Zafran Indian Bistro, Ground Floor, Turki Square, Prince Turki Al Awwal Road (intersection with Makkah road) and Zafran Indian Bisto, Rubeen Plaza (Exit 2 on Northern Ring Road in Hittin.

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