Riyadh, KSA, January, 2013; STC launched the interactive learning “English Attack” service, in collaboration with Entertainment Learning Co. The service was introduced on M3com portal (m3com.com.sa), and features an interactive platform that encourages users to read and learn. The move resembles a major stride towards providing more value-added services to customers and facilitating the process of learning the English language with an innovative and entertaining approach. STC offers the “English Attack” service free of charge for all M3com users. Users can also obtain advanced levels and perks in the service by subscribing to postpaid packages, which include advanced training exercises that are periodically updated.
The service also offers customers the opportunity to build friendships from around the world, and to exchange views and communicate in English via social media channels. The service adopts a ‘quick exercise’ approach to achieve both benefit and entertainment at the same time, and employs videos, photo galleries, e-dictionaries, mental puzzles and other activities to facilitate the learning process.
Customers can access the free learning modules at M3com.com.sa. Customers can also get a premium membership via subscribing to a postpaid package, permitting them to utilize thousands of learning modules with advanced features.
Through this service, STC adopted new digital learning modules that it offers to customers including students, teachers and academic institutions in the Kingdom, in line with its belief that the English language has become a pivotal element that contributes to the success of students and employees in all sectors.
Commenting on the partnership with STC, Frederick Tipot from Entertainment Learning Co. said that her company is excited about the new partnership with STC.
“We are proud and happy to work with a prominent partner as STC, to provide the English Attack platform to this part of the world, due to STC’s commitment to provide the world’s best learning tools to its customers in the Saudi market,” she said. She added that Entertainment Learning Co. is looking forward to launching this platform to contribute to helping Saudi citizens and expatriates to develop their linguistic capabilities by learning the English language in an enjoyable and cost-effective, comfortable way.