HTC U Ultra: It’s all about U

Introducing HTC U Ultra. Made for the brilliant you

It reflects U

Beautiful with its sophisticated new liquid surface

It learns from U

            Evolving as your companion, getting to know you better over time 

It puts U on top

            Convenient with a new Dual Display

It listens to U

Unique in adapting sound to your personal hearing

It captures the best U

Vivid light, color and detail with UltraPixel cameras front and back

Reflects U

Your ambitions – reflected

A new, beautifully 3D contoured, liquid surface that’s designed to reflect the best you

Lustrous, symmetrical, curved glass construction1 reflects light beautifully

Color from vapored minerals layered to add depth and brilliance from every angle

As the polished surface bends and blends seamlessly into the side of the phone

Allowing it to nestle perfectly in your hand.

Learns from U

Introducing HTC Sense Companion2

The personal companion who is always learning from you

Suggesting you dress warm and leave for work earlier on a snowy day

Or reminding you to charge if it figures you need more power to last until you get home

And even recommending the perfect restaurant when you’re away for the weekend

It knows you – and it’s made to evolve and get to know you better over time.3

Responds to U

Voice recognition – the most natural way to interact

HTC U Ultra can recognize your voice and respond, even if it’s asleep

Navigate your phone, take or reject calls, snooze or dismiss alarms, and more

Just say the word.

Puts U on top

Get updated, not interrupted

The new Dual Display gives you the information you need, at your fingertips

Perfect for fast, convenient access to the things you use the most

Like your favorite contacts, apps, reminders, event notifications and more

Because what’s important to you should always be right on top.

Listens to U

Every person’s inner ear is as unique as their fingerprint

HTC USonic4 analyzes your inner ears with a sonar-like pulse, and then adapts to you

Like having a sound engineer in your phone

Tiny microphones listen for the sonic reflection in your ears

One in the left ear, one in the right

Analyzing the reflected tone to optimize the headset just for you

Now you can hear the details you were missing.

Whether you’re in a library or at a party, you can adapt your headset to suit noise levels around you.

HTC BoomSoundTM Hi-Fi edition speakers deliver pulse-pounding audio

Featuring separated sound design like leading acoustic systems

Tweeter above, woofer below

While four omnidirectional mics capture positional sound

Recording 360-degree immersive audio that’s just like being there

At the rock show. In the concert hall. Anywhere you want.

Pick the best U

Take brilliant selfies anyway you like

Easily switch between 16MP and UltraPixelTM in the front camera5

So you can choose between unparalleled light sensitivity* of UltraPixel –

Perfect for candlelit dinners –

Or the high resolution of 16MP –

When you want the biggest shot with the most detail.

Captures U

Every phone camera claims to take great photos

Ours is rated the industry’s best

The 12MP UltraPixel main camera delivers less blur, faster focus, better photos at night

Because every photo is important to you, anytime, anywhere.

HTC U Ultra

Perfectly symmetric

Beautifully colored 3D curved glass

Exquisitely thin

Featuring HTC Sense Companion, HTC USonic with 3D Audio, and magnificent cameras

Built to reflect the best U – the #BrilliantU

Available early February 2017

There’s more for U è

HTC U Play: For the playful you

This is HTC U Play. The playful phone that fits perfectly in your hand

It reflects U

Beautiful with its sophisticated new liquid surface

It learns from U

            Evolving as your companion, getting to know you better over time

It listens to U

Unique in adapting sound to your personal hearing

It captures the best U

Vivid light, color and detail with UltraPixel cameras front and back

Reflects U

Shine on with the 5.2” smartphone designed to reflect the best you

A new, beautifully 3D contoured, liquid surface

Lustrous, symmetrical, curved glass construction1 reflects light beautifully

Color from vapored minerals layered to add depth and brilliance from every angle

As the polished surface bends and blends seamlessly into the side of the phone

We’ve paid special attention to each detail.

Learns from U

HTC U Play comes with HTC Sense Companion2

The personal companion who is always learning from you

It even comes with voice recognition built-in

So it’s able to respond to your voice –

Just say the word to navigate your phone, take or reject incoming calls,

Snooze or dismiss an alarm, send messages and even begin hands-free navigation.

It knows you – and it’s made to evolve and get to know you better over time.3

Listens to U

Every person’s inner ear is as unique as their fingerprint

HTC USonic4 analyzes your inner ears with a sonar-like pulse, and then adapts to you

Like having a sound engineer in your phone

Tiny microphones listen for the sonic reflection in your ears

One in the left ear, one in the right

Analyzing the reflected tone to optimize the headset just for you

Now you can hear the details you were missing.

Whether you’re in a library or at a party, you can adapt your headset to suit noise levels around you.

Captures U

Take brilliant selfies anyway you like

Easily switch between 16MP and UltraPixelTM in the front camera5

So you can choose between unparalleled light sensitivity* of UltraPixel

Or the high resolution of 16MP for whatever meets your need

The 16MP main camera delivers less blur, faster focus, better photos at night

Because you never want to miss that perfect moment.

HTC U Play

Perfectly symmetric

Exquisitely thin

Featuring HTC Sense Companion, HTC USonic adaptive audio, and 3D curved glass

Built to reflect the best U – the #BrilliantU

Available early February 2017

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Beloved Haute-Couture Chocolatier, Forrey & Galland Launches in Saudi Arabia Forrey & Galland delight VIP guests to a luxury chocolate inspired soirée

Forrey & Galland, a luxury retailer that specializes in chocolate, macarons, high-end porcelain products, and meticulous product packaging, opened its doors to Saudi Arabia on January 17th. To mark the memorable occasion Forrey & Galland invited royalty, ambassadors and VIPs to experience an evening full of luxury confectionary, classical music and a showing of their premium products specific to special occasions, such as baby showers and bridal gifts.

Originating from Paris over a century ago, Forrey and Galland have revitalized the brand by finding a new home in the Middle East. Isabelle Jaouen, founder and owner stated: “We pride ourselves on our rich French heritage. Our confectionary and porcelain is entrenched in hundreds of years of craftsmanship, and when guests visit Forrey & Galland they feel the luxurious Parisian experience. However, since our relocation to the Middle East our recipes and traditions have been heavily influenced by Arabian culture. Our dedicated chefs put hours of research into which Arabic ingredients improves our products, which has lead to Arabic flavours, spices, and even flowers included into our handmade chocolates.

After launching their flagship boutique in the iconic Dubai Mall, Mrs Jaouen, identified Riyadh as the prime location to progress the company’s expansion. Mrs jaouen continued: “Similarly to Parisians, the Riyadh community often search for fine quality; whether that be in clothing, dining or of course, chocolate! We’re extremely excited with this new endeavor, and we cannot wait to introduce ourselves to all of our Saudi friends.”

Forrey and Galland’s new boutique can be found in Fiorenza La Piazza Takhassusi street, Al Mohammadiyah, Riyadh, and is open from 10:00 AM to 11:00 PM. For more information regarding their products and offers please visit forreyandgalland.com.

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One Billion Step Challenge Gets Saudi Arabia Moving Saudi community to help realize the Saudi 2030 vision by taking one billion healthier steps

With the aim of creating a nationwide health movement, in line with its Corporate Social Sustainability Strategy, Nahdi, leading Saudi pharmaceutical retailer, has launched the ‘One Billion Step Challenge’, an interactive program that aims to create a healthy community by promoting physical activity.

The one month program, promotes the concept of a holistic health change and encourages the Saudi community to get active in a self-managed program to safeguard their future health and wellbeing. The program also encourages people to step up their daily physical activity, moderately, by walking 10,000 steps a day.

Collectively with the people of Saudi, Nahdi aimed to reach one billion steps by the end of January 2017, however, during Nahdi’s activation event which was held this Friday at the Tahlia Mamsha in Jeddah, Nahdi’s CEO announced a new target of 2 billion steps by the end of the event, which is equivalent to 1,372,000 kilometers or just a bit farther than a round-trip to the Moon and back.

Eng. Yasser Joharji, CEO of Nahdi, stressed on the importance of spreading health and wellness awareness on an ongoing basis and said: “We are committed to building a sustainable community, by creating a healthier and wholesome environment for our people and community, and through this creative program, we aim to trigger a nationwide health movement that will add more beats to their hearts.”

“This national movement is one of our various approaches in supporting the Saudi 2030 vision, which encourages people to living healthy and being healthy. There has been a substantial rise in obesity levels in the Kingdom and through this program we want to collectively encourage the people of Saudi make their next steps count for a cause that they love.” He added

Throughout the campaign, Nahdi will be holding activation events across major cities in the Kingdom, these include; King Abdullah Mamsha on the 20th of January in Riyadh and Damam Corniche on the 27th of January.

To start accumulating steps, download Nahdi’s mobile application and activate the billion step challenge pedometer feature. The application provides users with several features such as measuring the number of steps a participant takes during daily routines and calculating the number of calories burnt, the results will then be downloaded where participants can monitor their overall performance and achievements. Participants will be able to share their results through application and on their social media platforms, in addition to challenging three of their friends on social media to join the campaign and walk 10,000 steps.

As part of its unwavering commitment to promoting hope amongst the local community, Nahdi continuously works to incite health education and prevention. As a community centric pharmacy, the company works hard to contribute to the general healthcare of the society, by providing high quality products and services.

Don’t forget to tag us on: #تحدي_المليار_خطوة

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Dur Hospitality celebrates its 4 Decades of Success

40 years of dedication, excellence and contribution to the hospitality sector was the theme of Dur Hospitality’s celebration on December 27th 2016, at the Marriott Riyadh.

The ceremony which was attended by former presidents, board members and employees in addition to official representatives from both the public and private sector, enjoyed previewing Dur’s 4 decades of success and the key milestones that shaped the company’s journey.

During the ceremony, Former CEO’s, board members and employees were awarded in recognition to their efforts and support throughout their career with Dur, and this awarding embodies values of loyalty which is at the core of the Company’s values since its establishment.

On this occasion, Mr. Abdullah Al Essa, Chairman, Dur Hospitality, initiated the ceremony with a very touching speech highlighting the establishment of the company and the key milestones witnessed. Dur’s 40 years witnessed the evolution of the hospitality industry in the Kingdom of Saudi Arabia, and the contribution of great men who established and reshaped the hospitality industry, and led to the having it as a Key vital sector of the Saudi Economy.

Mr. Abdullah Al Essa praised the role of the Board members, valuing their efforts and expressing his pride to be a member of the founding family of Dur Hospitality and he concluded “With 2.37 billion Riyals worth of assets and more than 21 properties, 6 projects under development and 10 10 under valuation and design, We gather today to celebrate the success of Dur Hospitality.”

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MoU between Nahdi and ENAYAH to Launch Medical Convoys in Central Region

As part of its strategy and in line with Saudi Arabia’s Vision 2030, Nahdi signed a memorandum of understanding (MoU) with the Charitable Health Society for Patients Care (ENAYAH) to support the organisation’s medical convoys in the Riyadh region.

Under the MoU, several charity projects and initiatives will be implemented to provide comprehensive healthcare services for needy patients. The agreement embodies Nahdi’s desire to expand its community healthcare services under the umbrella of the Ministry of Health.

ENAYAH Chairman, Dr. Abdulrahman bin Abdulaziz Al Swailem, and Nahdi CEO, engineer Yasser Joharji, signed the MoU.

Commenting on the agreement, Joharji said: “Nahdi seeks to reach the largest number of people, particularly diabetics, to promote awareness and provide health education services through its successful programme ‘Ya Ana Yal Sukkary’, which was launched in cooperation with the Ministry of Health and Joslin Diabetes Centre. The MoU with ENAYAH serves that purpose.”

He added: “At Nahdi, we are guided by Saudi Arabia’s Vision 2030, including plans to expand healthcare services to all segments of the society. Our strategy has come a long way to fulfil our goal of becoming a community pharmacy.”

For his part, Swailem expressed his delight at the signing of the MoU, which serves poor and needy patients by dispensing medication through ENAYAH convoys touring the Riyadh region. “We are happy to partner with Nahdi, which has succeeded in raising awareness on health issues in the country. Under the agreement, we will work together in serving the community and ensuring its welfare, to ultimately help achieve Saudi Arabia’s Vision 2030.”

ENAYA and Nahdi agreed to cooperate to implement healthcare initiatives and support ENAYAH medical convoys. Services include diabetes early detection tests as well as medication worth SAR 45,000 for three convoys. Medicines will be dispensed free of charge, while each convoy will be accompanied by a pharmacist and diabetes educator. In cooperation with the Ministry of Health and Joslin Diabetes Centre, patients will receive free services as well as diabetes education by well-qualified pharmacists. Also, a diabetes expert will be assigned to ENAYAH’s medical complex to help patients.

 

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FIRST EDITION OF SHOP QATAR TO CELEBRATE SHOPPING, ENTERTAINMENT AND HOSPITALITY

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Under the slogan ‘A Brand New Tradition’, the first edition of Shop Qatar will kick-off in January with discounts on popular brands, cash prizes worth up to QAR 4 million, special offers on flights and hotel bookings, and a colourful schedule of entertainment featuring Cats the Broadway musical, live music concerts and 15 stand-up comedy acts.

The festival, which will be held from 7 January to 7 February 2017, was announced today by Qatar Tourism Authority (QTA) and festival partners including, Mall of Qatar, Qatar Airways and Ezdan World.

Retail outlets around the country will be providing discounts of up to 50% on a range of consumer goods including clothes, electronics, cosmetics and accessories for men, women and children. In addition to Mall of Qatar, which opened last week to become the largest shopping and entertainment hub in the nation, participating malls include Ezdan Mall, Hyatt Plaza, AlKhor Mall, Lagoona Mall, Gulf Mall, Landmark, Dar Al Salam Mall, The Gate and The Pearl-Qatar.

Rashed Al Qurese, Chief Marketing and Promotion Officer at QTA, explained why the time is ripe for Qatar to host this festival. “Qatar enjoys a diverse retail sector, offering everything from luxury malls and high-end shopping promenades to entertainment-rich shopping centres, as well as authentic souqs and bazaars. Shop Qatar will shed light on this rich offering and celebrate it with Qatar’s residents and visitors.”

He added, “Based on the increases in visitor arrivals during the months that have coincided with other tourism festivals, we anticipate that a festival during the winter months has an even bigger chance of attracting visitors, due to the offering combined with Qatar’s great winter weather. Shop Qatar is also timed to fall within mid-year holidays for potential visitors in neighbouring countries, which are our largest source markets.”

In a move by QTA to support local entrepreneurs, Shop Qatar will also feature local products designed by students of Virginia Commonwealth University in Qatar and other local designers, which will be displayed in a variety of pop-up stores throughout the participating malls. In addition, visitors can benefit from experts on the latest fashion and make-up trends through make-up tutorials which will be offered throughout the period of the festival and a fashion show during the final week.

Ahmad Al Mulla, Mall of Qatar CEO said, “The launch of Shop Qatar marks a new age in retail in Qatar. At Mall of Qatar, we are aligned with the efforts of Qatar Tourism Authority in bringing new streams of economic development and diversity to our country. At the same time we aim to change the paradigm of shopping centers in our region by bringing the first retailtainment shopping experience to Qatar.”

Enticing Travel and Accommodation Offers

To offer tourists the chance to conveniently travel, stay and shop in Qatar, QTA has partnered with Qatar Airways and popular hotel booking platforms to offer discounted air travel and tourist accommodation packages. Any flights to Qatar from within the GCC region booked on Qatar Airways for the period between 7 January and 7 February will be available with a 25% discount. In addition, members of Qatar Airways’ Privilege Club will receive double Q-miles on their booking during Shop Qatar.

Visitors to Shop Qatar can also take advantage of a range of accommodation offers at Qatar’s globally-recognised hospitality sector, when booking through Expedia.com and Booking.com.

Qatar Airways Senior Vice President Middle East, Africa & Pakistan – Mr Ehab Amin said: “We are proud to be associated with the Shop Qatar event, as it gives us an amazing opportunity to offer our award-winning services to more travellers, welcome them on board, and inviting them to stay and shop in Qatar. During Shop Qatar , we are offering carefully designed flight packages for GCC travellers with up to 25% discount, and double Qmiles to encourage our customers to turn their stop-over into a shop-over.”

Lively Entertainment for The Whole Family

Organisers also confirmed that Shop Qatar will offer a rich array of live cultural shows, performances by singing sensations and unlimited family-friendly entertainment in a festive, safe environment that reflects local culture and heritage.

Cats, the longest-running show on Broadway, will show from the 1st to the 4th of February 2017 at Qatar National Convention Centre. Tickets for the musical composed by Andrew Lloyd Weber will be available for purchase at Virgin Megastores outlets, starting at QAR 150 per ticket.

Two concerts which will feature Arab and Khaliji singers will take place on 20th January 2017 and 27th January 2017 at Doha Exhibition and Convention Center. Tickets will go on sale at all Virgin Megastores outlets and will range in price from QAR 120 to QAR 1,250.

The Doha Comedy Festival will be returning with an extensive line up of Khaliji, Arab, and international comedians, who will entertain audiences over a three-day fiesta of stand-up and humorous storytelling from 2nd to 4th February 2017 at Qatar National Convention Centre. Tickets will be on sale at all Virgin Megastores outlets with ticket prices ranging from QAR 120- QAR 1000.

Participating retail partners will also host exclusive in-mall entertainment and roaming mall shows, with fun for the whole family.

Outdoor Fun Fair

And, to capitalise on Qatar’s splendid winter weather, Shop Qatar has partnered with Ezdan World to offer a fun fair to visitors at the Magical Festival Village, which will be held beside Katara Cultural Village this winter. The Village houses over 400 shopping outlets, dozens of cafes and restaurants, bordered by public seating areas where visitors can relax and enjoy the ambience and lovely climate.

Chances to win cash prizes worth up to QAR 4,000,000

Shoppers who spend QAR 200 at any of the participating retailers can enter a weekly raffle draw at Mall of Qatar for a chance to win cash prizes worth up to QAR 4 million. Draws will be held on the first three Fridays of the Festival (13th, 20th, 27th of January), with 15 cash prizes ranging from QAR 10,000 to QAR 300,000 to be won each week.

The draws will culminate in a mega-draw on the final day of Shop Qatar (7th February 2017) where a jackpot prize of QAR 1,000,000 will be up for grabs, in addition to 14 other cash prizes ranging from QAR 20,000 to QAR 120,000.

Details of more events and activations will be announced during the course of the coming few weeks. To find out more, visit www.shopqatar.qa and follow the dedicated Shop Qatar social media accounts on Instagram, Twitter and Facebook.

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Abu Dhabi draws in huge crowds for festive New Year celebrations

abu-dhabi-new-years-eve

Abu Dhabi enjoyed an extremely busy New Year’s period with the emirate’s diverse programme of multiple leisure activities, hotel and dining promotions, music concerts, cultural festivals and entertainment events that were held during December, proving extremely popular with both residents and visitors.

As 2016 came to an end, and the emirate welcoming in the New Year, the city’s packed calendar of activations and concerts made sure that many of Abu Dhabi’s top-tier hotels were running at 100 per cent occupancy levels, with many more hotels close to full capacity.

Establishments enjoying full capacity over the New Year period included the Beach Rotana, Shangri-La Qaryat Al Beri, Sofitel Abu Dhabi Corniche and Intercontinental Abu Dhabi.

December is historically one of the busiest periods for Abu Dhabi’s hotels and attractions, with the sheer diversity of top-tier events and entertainments on offer in Abu Dhabi to celebrate New Year, contributing to a boost in visitor numbers to the emirate during this period. Visitor numbers re-emphasised Abu Dhabi’s status as a world-class destination, which continues to forge a reputation on the international stage.

Guests checking in to the emirate’s hotels from January until November 2016 showed an increase of 8 per cent compared with 2015, with the total number of guest arrivals at 4,022,918. The New Year events which offered residents and visitors to the emirate a rich diversity of tourism, leisure and cultural experiences for the enjoyment of the entire family proved to be so popular, with figures reported during the festive season poised to further increase the recorded numbers of visitors to the emirate in 2016.

Events such as the New Year’s Eve concert by world-famous rock band Coldplay at du Arena on Abu Dhabi’s ‘entertainment hub’ of Yas Island helped boost visitor numbers, with 30,000 people packed into the venue to enjoy famous songs by the band including ‘Fix You’ and ‘Clocks’.

Many more people flocked to the city to enjoy alternative musical events, such as a concert at the waterfront promenade on Al Maryah Island by Emirati star Hussain Al Jasmi, Egyptian pop icon Mohammad Hamaki, and Palestinian singing sensation Mohammad Assaf.

Yas Island’s “Winterland Carnival” which was held at the du Forum welcomed more than 26,000 people who enjoyed the activities at this unique winter-themed event, which featured exciting rides, games, performers, as well as an array of food trucks.

Spectacular fireworks displays also delighted the huge crowds, with pyrotechnic events held at several locations across the emirate. Visitors and residents alike celebrated the start of the New Year whilst watching spectacular sky-high shows at Al Maryah Island Promenade, Khor Al Maqtaa and the famous Emirates Palace hotel – with rapturous crowds packing the capital’s iconic Corniche in order to watch.

There were also a multitude of winter-themed festivals at several locations, as well as cultural events such as the Sheikh Zayed Heritage Festival, which all proved to be extremely popular with visitors.

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Gathering more than 65,000 car enthusiasts RIYADH MOTOR SHOW sets a new benchmark in the automotive exhibition industry

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Riyadh Exhibitions Company finally revealed the total number of visitors that attended the 35th edition of RIYADH MOTOR SHOW that was held in Riyadh during the period from 29 November till 2nd of December.

Exceeding all expectations, the successful show witnessed the attendance of more than 65,000 unique visitors during 4 days of excitement, entertainment and automotive related activities, hence creating a big buzz amongst car enthusiasts during its huge comeback that raised positive expectations for the future editions of this show.

Held under the patronage of the Ministry of Transport, the show was deemed the largest, most prominent automotive show in Saudi Arabia. Offering the latest car models and concepts, the leading show has become a meeting point for car enthusiasts from the middle east and the GCC with automotive manufacturers.

Riyadh Motor Show positioned itself on the Global exhibition map, offering its visitors a yearly chance to preview the latest automotive models launched by the most renowned international car manufacturers.

The Show also showcase a wide selection of “uncommon” vehicle, such as hybrids, modified and custom cars, racing cars and rally cars, some of which featured brilliant designs and high tech tunings and accessories that turned them into masterpieces that compete in local and regional events, thus setting new standards in the automotive exhibition industry in the kingdom.

The show included a diversified interactive activities program, such as 4D simulators, high tech robots, competition and prizes, designed to entertain the visitors and enrich their experience. From VIP’s to diplomatic officials, social media influencers, celebrities, car experts and enthusiast, visitors altogether expressed their admiration and delight at this show and its offerings.

Riyadh Motor Show is organized by Riyadh Exhibitions Co. Ltd., which is specialized in organizing exhibitions, conferences and other trade events. The company caters to several activities for various economic sectors. Throughout its 35 years, REC has organized more than 440 unique and successful shows and conferences renowned for their innovation, professionalism and attention to details. REC boasts an international presence, supported by over 120 commercial & industrial bodies from more than 50 countries. Regionally, REC dominates with its wide range of events programs, serving 20 economic and financial sectors in the Middle East. REC’s leading events are certified by UFI.

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Majid Al Futtaim Fashion and Sacoor Brothers proudly hosted the official opening of Sacoor Brothers boutique in Riyadh‏

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 Majid Al Futtaim Fashion and Sacoor Brothers proudly hosted the official opening of the second Sacoor Brothers boutique in Riyadh, Saudi Arabia. Rajiv Suri, Chief Executive Officer at Majid Al Futtaim Fashion and Bart Denolf, CEO Franchise for Sacoor Brothers were both present for the media and customer event.

 Located on the ground floor in Panorama Mall, the boutique stocks the men’s, women’s and children’s Fall/Winter 2016-2017 collections which celebrate the virtues of Authenticity and Originality. The designs exhibit the expertise of those who transform rustic, fine fabrics into real pieces of art: elegant and timeless clothing. It is also the first Sacoor Brothers boutique in Saudi Arabia to house a unique children’s collection.

 Sacoor Brothers Panorama Mall is one of three locations that have recently opened doors in Saudi Arabia, with the other two boutiques located in Granada Mall (Riyadh) and Hayat Mall (Riyadh).  Another store is due to open in Rashid Mall (Khobar) early next year.

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Embassy of Japan Celebrated National Day

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H.E. Mr. Norihiro Okuda, Ambassador of Japan to the Kingdom of Saudi Arabia, hosted the National Day Reception of Japan to celebrate 83rd birthday of His Majesty the Emperor of Japan, Akihito. Many Saudi government officials and guests from different sectors as well as representatives from diplomatic corps attended the reception held at Ambassador’s residence. H.R.H. Prince Faisal bin Bandar bin Abdulaziz Al-Saud, Governor of Riyadh attended the reception representing the government of Saudi Arabia.

Ambassador Okuda mentioned: “it is my great honor to host this event celebrating the 83rd anniversary of the birthday for His Majesty the Emperor of Japan. Since the very moment of his accession to the Emperor, His Majesty has always been encouraging Japanese people, cheering them up and inspiring them for 28 years through thick and thin. Especially when our country suffers from natural disasters such as earthquakes, His Majesty has always been there to give consolation to the suffering people, and we may have taken it for granted.”,  

He also referred to the very cordial relationship between the two monarchs, expressing gratitude to the sincere condolence for the recent demise of His Highness Mikasanomiya, the younger brother or the late Emperor Showa. This year, HRH Deputy Crown Prince Mohammed bin Salman visited Japan and had audience with the Emperor and Crown Prince and the symbolic picture expressing the historical relationship went viral in social media world wide,   

Every year the Embassy of Japan shows various cultural exhibitions to introduce modern and traditional Japanese culture on the occasion of National Day. This year, in the light of the flourishing economic and cultural cooperation between the two countries, Japanese cutting-edge technology for next generation of entertainment came under the spotlight: Japanese Company Toppan Printing Co., Ltd. demonstrated its virtual reality system “Toppan VR” and attendees enjoyed a virtual world of an old Japanese cultural heritage with high definition computer graphics.    

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